PORTOFOLIO
Atik Maulida Sururo
Atik Maulida Sururo
Hi, i’m Atik
I’m a passionate self-challenger. I am a fresh graduate with a degree in Marketing Management from Airlangga University. I have a keen interest in digital marketing, particularly in the areas of copywriting, SEO, and social media marketing. I have nearly 2 years of experience in this field and a total of over 3 years in marketing.
What I Can Do for You?
Copywriting
Create articles, product catalog descriptions, campaign copies for website, and content copies for social media platforms, and ensuring alignment with brand messaging, engagement goals, and target audience preferences.
SEO & SEM Writing
Generate SEO-optimized content for product websites, employing strategic keyword integration and quality writing techniques to enhance online visibility and search engine rankings.
Sosial Media
Produced end-to-end video content creation, encompassing conceptualization, planning, copywriting, and content editing, for diverse promotional campaigns across social media platforms.
Tools
WORK EXPERIENCE
Digital Marketing Operasional (Leap Telkom Digital)
Internship DDB Program | 6 Months
Leap is a flagship initiative within Telkom Indonesia's Directorate of Digital Business, with the goal of advancing the nation's digitalization endeavors. Throughout my internship at Leap, I actively engaged in marketing copywriting, SEO optimization, and social media marketing for a range of products falling under the Leap Telkom Digital umbrella. These products include Logee, Pijar Indonesia, Indibizpay, Antares, Agree, OCA, and more.
Marketing Communications at Persebaya Store
Internship | 3 Months
Responsible to manage the digital creative management of Persebaya Official Merchandise (Persebaya Store), including social media campaigns, product release campaigns, content creation, and copywriting. And successfully increase 26% increase in engagement and a significant 64% rise in interaction on the Persebaya Store Instagram account within a span of 3 months.
Business, Government, and Enterprise Service
Praktik Kerja Lapangan | 3 Months
Indibiz, a standout product within Telkom Indonesia's Business, Government, and Enterprise Service (BGES) Division, plays a pivotal role as a Digital Ecosystem for Indonesian SMEs. Its core mission is to deliver value and benefits that facilitate the digital transformation, rapid advancement, and expansion of SMEs. Throughout my internship, I had the exciting task of analyzing daily data reports and evaluating marketing strategies specifically tailored to enhance the Indibiz platform.
PROJECT
Copywriting
Chosen as the best article writer at the Workshop event by Agree x DMM Leap Telkom Digital.
Data Visualization
Understanding business problems and data analysis skills, including statistics, data preparation, SQL (Google BigQuery), and data visualization
Mood Board
Creating creative campaign including Video and photo concept with Sporty, Athletic and Fience theme for Waveline Training Jersey 2023 campign.
Product Campaign
Managing product campaign including Video concept,engaging content, captivating visuals, and strategic posting schedules and copywriting
Content Marketing
Produced end-to-end video content creation, encompassing conceptualization, planning, copywriting, and content editing,
SEO Writing
Creating Meta Titles & Descriptions, Articles, and Product Catalogs to Boost Search Engine Optimization
Mood Board
Creating creative campaign including Video and photo concept with Dark, elegant & Slow video theme for Persebaya 96th Anniversary campign.
Product Campaign
Managing product campaign including Video concept,engaging content, captivating visuals, and strategic posting schedules and copywriting
Content Marketing
Produced end-to-end video content creation, encompassing conceptualization, planning, copywriting, and content editing,
Brand Activation
Created a Music Festival Plan for Bank Jago (as a client) to enhance brand activations, elevate the brand image, and boost user engagement.
Mood Board
Creating creative campaign including Video and photo concept with Retro and 90's style theme for Persebaya Pre-season 2023 campign.
Product Campaign
Managing product campaign including Video concept,engaging content, captivating visuals, and strategic posting schedules and copywriting
Business Plan
5758 CREATIVE is a social media agency that specializes in assisting brands and companies in connecting with their audience through social media platforms with engaging and effective communication
Video Editing
As an Editor for 'TALKSHOW with MP20'
Creator in Action
Creator in Action is an sub-event of NETCITY Surabaya, initiative by the Ministry of Digital Media Communication and Information of BEM Vokasi Universitas Airlangga aimed at sharing diverse perspectives on digital content creation. CREATION is a series of events that includes a Talkshow with Content Creators and a Food Festival. It was attended by more than 100 participants and featured 10 Food Tenants.
VOLUNTEER
Networking with Creative Industry
Networking with Creative Industry is a seminar workshop event organized by the Ministry of Digital Media Communication and Information of BEM Vokasi Universitas Airlangga. The event will feature mentors and practitioners from three different niches in the creative industry: Production House, Event Organizer, and Social Media Agency. It was attended by more than 70 participants and featured 11 Food Tenants.
